The rules of the wall

There are only seven. That's six more than the business model needs.

  1. Pay more, get bigger

    Your logo's size is your total contribution this season. Growth has diminishing returns — doubling your money doesn't double your logo, because physics and taste impose limits.

  2. Anyone can grow any logo

    You can pay to grow your own logo, your friend's logo, or a total stranger's logo. Why? Chaos, mostly. Also marketing.

  3. Seasons end

    Every season lasts one week. When the clock hits zero, the wall freezes forever in the archive and a fresh empty wall begins. Fresh wall, fresh hierarchy, fresh chance to overspend.

  4. The biggest logo gets the crown

    At any moment, exactly one logo is the biggest. It wears a crown. Everyone else is, definitionally, not the biggest. This is a status game and we are not pretending otherwise.

  5. Clicks are real

    Every logo links to its startup. We count clicks and views honestly. A big logo that nobody clicks is a cautionary tale we display publicly.

  6. No refunds on ego

    Contributions are final. If a competitor out-grows you an hour later, the only remedy sold here is growing bigger.

  7. Keep it clean

    Logos and names that are hateful, illegal, or otherwise gross get removed without refund. The wall is ridiculous, not vile.

Fine, I'm in